Automotive Industry Related Articles

IS AUTOMOTIVE DIRECT MAIL DEAD?

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A brief article underlying the facts surrounding direct mail advertising and it's effectiveness in todays marketing arena.

DIRECT MAIL BENEFITS & BEST PRACTICES

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A brief article underlying the facts surrounding the best practices for direct mail advertisers.

STAFFED EVENTS BOTTOM LINES & BEST PRACTICES

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Is your dealership considering hosting a super sale or similar staffed event program? Here are some tips and tricks to make sure you get the best bang for your ad buck.

IS EDDM AN EFFECTIVE MARKETING STRATEGY?

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Every Door Direct Mail is the cheapest way to get a direct mail campaign in mailboxes. The key is, are they *the right* mailboxes and is the ROI there?

ARE SUPER SALE COMPANIES HURTING YOUR DEALERSHIP?

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Super Sales and Staffed Event Companies can help your dealership attract a lot of new customers and sell a lot of vehicles. However, like anything else: an incompetant or unethical vendor can do immeasurable damage to your dealership and market. Here are some things to watch out for...

WHAT IS OMNICHANNEL MARKETING AND HOW DOES IT SELL CARS?

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Super Sales and Staffed Event Companies can help your dealership attract a lot of new customers and sell a lot of vehicles. However, like anything else: an incompetant or unethical vendor can do immeasurable damage to your dealership and market. Here are some things to watch out for...

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